SupplySide West2024 is among the largest global gatherings for the natural, health, and innovative raw material sectors. This event unites over 1,400 renowned brands and cutting-edge companies to display the newest advancements in nutrition, health, and functional ingredients, as well as raw materials and products. It spans various domains including health products, dietary supplements, natural herbs, food, and beverages, highlighting the latest industry news and trends. The show drew more than 18,000 professionals to attend.

SupplySide West2024 zeroes in on three key areas: women's health, healthy aging, and sports nutrition. These areas spotlight the market's emphasis on the health needs of particular demographics, with a particular focus on women's health and sports nutrition products that are increasingly going mainstream. This trend is introducing fresh concepts and collaborative opportunities for exhibitors.

The Jiuyuan Biotech sales squad recently headed to the States for SUPPLY SIDE WEST2024. At this show, we zeroed in on cutting-edge findings in plant extracts, probiotics, and functional food formulations. Engaging with top-tier global raw material providers gave us a sharper focus on the R&D trajectory for our upcoming products. For instance, we're ramping up our research into the antioxidant and immunomodulatory properties of mushroom extracts, delving into the link between probiotics and gut health, and honing in on the development and launch of organic products. Simultaneously, Jiuyuan Biotech engaged in deep dialogue with several key U.S. partners. This event not only broadened our customer base but also strengthened our collaborative ties. Moving forward, we'll leverage the partnerships forged at the show to actively develop natural and organic health products and team up with our partners to tap into international markets.

The exhibition SupplySide West2024 serves as a hub for global industry leaders to discuss trends in industry development and explore collaboration opportunities. It's not just a showcase for innovative products and state-of-the-art technologies, it's also a pivotal event for networking and forging partnerships within the international health and nutrition sector.